Objectified: The sequel to Helvetica
Jul 29, 2008 in Ideas
Oooh, Gary Hustwit, the director of uber-geeky font documentary Helvetica is coming out with a new film in early 2009.
is a documentary about industrial design; it’s about the manufactured objects we surround ourselves with, and the people who make them. On an average day, each of us uses hundreds of objects. (Don’t believe it? Start counting: alarm clock, light switch, faucet, shampoo bottle, toothbrush, razor…) Who makes all these things, and why do they look and feel the way they do? All of these objects are “designed,” but how can good design make them, and our lives, better?
The Nail: The Story of Joey Nardone buy
The film has a blog and a nifty little logo.




